Michelle Clark Graphic Design


#5 – Fiera Chocolate project
Fiera Chocolate products and packaging design

Fiera Chocolate products and packaging design

This project is the conceptualization, creation, branding, and promotion of a fictitious cocoa company from Mexico that is also a part of the World Cocoa Foundation and practices ecological and sustainable cacao farming.

The first phase of this project included creating a name, logo, company profile, and designing product packaging for three sample chocolate products.

Click to see the entire book on Issuu

Click to see the entire book on Issuu

The second phase involved creating a 26 page booklet with information about Fiera Chocolate, their products, the country of origin (Mexico), the World Cocoa Foundation, and my creative process including logo creation, color palettes, and mood boards.

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